Victor Schreckengost: unspoken legend

This post is long overdue…


Back in May of last year, I visited an exhibit which showcased the work of Victor Schreckngost, who passed away at the age of 101 in 2008.  Along with his own work was the work of his students and some of his students’ students at the Attleboro Arts Musuem in Attleboro, MA. Schreckengost completed or produced at least one piece of design or art work each week of his career! That is amazing. See more photos of the IDSAboston trip from IDSAboston’s Flickr.
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Read a full article about Victor Schreckngost at MetropolisMag.

Unlike other major industrial designers of his era (such as Gilbert Rohde, Henry Dreyfuss, and Raymond Loewy), Schreckengost avoided self-promotion but was always happy to discuss his work. When I interviewed him for the magazine in 2000, few in the design community had ever heard of him. As one of the founders of the industrial design department at the Cleveland Institute of Art, he shaped the talents of hundreds of students, including Giuseppe Delena, chief designer at Ford Motor Co.; Larry Nagode, principal designer at Fisher-Price; and Joe Oros, designer of the 1965 Ford Mustang.

When asked what advice he would give a young designer, he said: “Always get back to the function of the object. The aesthetics, the marketing, and whatever you want to worry about all comes in on top of that. Let’s take the costs out of it so that everybody can afford good design”—something that still resonates today.

Learn more about Victor Schreckengost from his foundation.

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