food critics and the ‘restaurant experience’
I came across this article from Metropolis Magazine and although it’s mainly speaking of graphics, I do believe it applies to other aspects of design from furniture and tableware to uniform of the servers and staff, which food/restaurant critics often do not comment on, but in passing.
“Perhaps there would be more reason to stress graphic design if critics paid attention to it. But they never mention graphics and, truth be told, barely assess the architecture (even when designed by Pritzker Prize winners). And while I savor the tasty prose of gifted food writers, if I were a critic, my readers would be treated to a regular menu of cuisine and design in an attempt to right the imbalance.”
It’s not only decor and graphics that dictate the identity of a restaurant, but the rest of the experience that probes at the senses make an impression on identity. How comfortable was that chair? How well was the knife designed to easily cut into the delicious steak? These things could be added to the last paragraph of the article…
“To convey the total dining experience it’s essential to include details that add to a restaurant’s overall personality. Granted, graphic design can never be the paramount reason for a diner investing time, money, and calories, but when viewed as a whole it should be worthy enough to be noted and occasionally celebrated.”
Read it here.
(I’m not disagreeing with Metropolis, simply wishing to include more..)